JIG Media is a New York City-based media and communications company that helps organizations reach the people who matter most through a unique combination of digital publishing, strategic communications, and targeted audience engagement.
Unlike traditional marketing agencies that rely primarily on advertising and social media, JIG Media built its own digital media ecosystem to help businesses, nonprofit organizations, healthcare providers, educational institutions, community organizations, government agencies, and political campaigns communicate directly with New Yorkers.
At the center of that ecosystem are NYC Newswire® and NYC News Network®.
Our mission is simple: help important information reach the people who can benefit from it.
Every day, organizations announce new programs, services, community events, job opportunities, public health initiatives, legislation, grants, educational resources, and neighborhood improvements. Unfortunately, much of this information never reaches the communities it was intended to serve.
JIG Media was created to help solve that problem.
We believe official information has value, and that New Yorkers deserve greater access to factual updates directly from the organizations creating them.
JIG Media developed a publishing model designed specifically for New York City.
Organizations publish official announcements through NYC Newswire®, creating a centralized source of factual information from businesses, hospitals, nonprofit organizations, government agencies, educational institutions, community organizations, elected officials, and political campaigns.
From there, relevant information is amplified throughout NYC News Network®, a growing collection of New York-focused digital publications that help connect communities with news and information that directly impacts their neighborhoods and interests.
This approach allows important information to reach targeted audiences throughout New York City while giving readers greater access to official announcements from the original source.
Our philosophy is built on three principles:
Accuracy. We believe facts matter. Whenever possible, we encourage organizations to communicate directly with the public through official announcements and verified information.
Transparency. Organizations that purchase publication through NYC Newswire receive guaranteed publication of their announcements. When required, paid political communications are clearly identified in accordance with our transparency policies.
Editorial Independence. NYC News Network publications regularly use NYC Newswire as one of their primary sources for official information. Editorial teams determine which announcements are relevant to their audiences and may independently create original news articles based on those announcements. Payment for publication on NYC Newswire does not guarantee editorial coverage by NYC News Network publications.
Our publishing network focuses on helping New Yorkers discover information that affects their daily lives.
Whether it’s a neighborhood event, a public health initiative, a new affordable housing program, a small business opening, a workforce development opportunity, an educational resource, a nonprofit initiative, or an important announcement from an elected official or political campaign, our goal is to connect communities with information that matters.
In addition to operating our media platforms, JIG Media develops strategic communications campaigns that combine public relations, content creation, media publishing, targeted email marketing, neighborhood-based audience targeting, and digital amplification.
Through NYC Newswire®, NYC News Network®, highly engaged social media communities, and targeted email distribution reaching more than 2.5 million New Yorkers, we help organizations increase awareness, strengthen community engagement, and ensure important information reaches the audiences most likely to care.
As the way people consume information continues to evolve, JIG Media remains committed to building innovative communications solutions that help organizations connect with New Yorkers more effectively.
Our goal has never been to simply publish content.
Our goal is to build one of New York City’s most trusted ecosystems for discovering official information, community resources, and important announcements that help people make informed decisions and stay connected to the city around them.